Making Marketing Beautiful (and ethical) with Tad Hargrave
In this podcast episode, Tad Hargrave, a seasoned marketer specializing in ethical marketing for holistic practitioners, discusses his approach to marketing without manipulation. He delves into the common aversion to self-promotion, the unethical aspects of conventional marketing, and the importance of honesty and ethics in promoting one's work. Tad also shares his 'seven fundamentals' of ethical marketing and provides valuable advice specific to artists and performers, emphasizing the importance of trusting one's instincts and leveraging connections rather than relying solely on self-promotion. The conversation also touches on the relevance of clowning and the unique challenges faced by clowns in marketing their art.